Author Archives: James

Why should you use email marketing for your business?

You probably have heard of the term email marketing repetitively on the internet, during marketing strategy meetings, at seminars and at conferences. You have also probably heard of its many benefits, which include affordability and improving customer communications. Nevertheless, what is email marketing really? Why should you use email marketing and how does it work? […]

Why WordPress has become the website platform of choice for small business owners

WordPress initially began as a platform for bloggers and creative thinkers to write and share information with others via the word-wide web. However due to WordPress being a freely available website platform and the consideration taken to also allow developers direct access to improve or add certain features of their own. These days this once […]

Why something as simple as a well setup menu can make all the difference to your website

A business website is one of the most important tools for communication with clients when it comes to online marketing. However this effectiveness can only be realized if the website you have developed is easy to use and clients can find the information they require easily and navigate your website with speed. Here are some […]